The 17 Best Car Brand Logos of All Time

Prancing horses, raging bulls, Bavarian checkers and a French explorer's coat of arms. The badge on the nose often says more than the spec sheet.

1. 1
   Ferrari Prancing Horse

   The black cavallino on yellow, taken from World War I pilot Francesco Baracca's plane.
   1000pts
2. 2
   Mercedes-Benz Three-Pointed Star

   The star for land, sea and air, used since 1909.
   764pts

   DI
3. 3
   Maserati Trident

   Neptune's trident from the fountain in Bologna's Piazza Maggiore.
   595pts
4. 4
   Audi Four Rings

   Four linked rings for the four companies that formed Auto Union in 1932.
   550pts
5. 5
   Chevrolet Bowtie

   The gold bowtie in use since 1913, its origin still disputed.
   440pts
6. 6
   Ford Blue Oval

   The script Ford signature inside a blue oval, on the grille since 1927.
   439pts
7. 7
   Jaguar Leaper

   The leaping cat, once a hood ornament and now a grille badge.
   372pts
8. 8
   Cadillac Crest

   Based on the coat of arms of Antoine de la Mothe Cadillac, the founder of Detroit.
   372pts
9. 9
   Bentley Winged B

   The flying B, with a different number of feathers on each side.
   372pts
10. 10
    Lotus Roundel

    Colin Chapman's initials in a yellow-and-green roundel.
    372pts
11. 11
    Porsche Crest

    Stuttgart's horse inside the red-and-black stripes and antlers of Württemberg.
    200pts
12. 12
    BMW Roundel

    The blue-and-white quartered circle drawn from the Bavarian flag.
    200pts
13. 13
    Alfa Romeo Badge

    Milan's red cross beside the Visconti serpent swallowing a man.
    200pts
14. 14
    Aston Martin Wings

    The winged badge adopted in 1927, borrowed from the Egyptian scarab.
    200pts
15. 15
    Peugeot Lion

    The rampant lion first used on Peugeot steel tools in 1850.
    200pts
16. 16
    Rolls-Royce RR

    The interlocking double R, set in silver on a black background.
    200pts
17. 17
    Lamborghini Raging Bull

    The gold bull on a black shield, a nod to Ferruccio Lamborghini's star sign, Taurus.
    0pts

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