# What is the greatest product launch in tech history?

> Midnight queues, sold-out consoles and a phone that rewrote an industry in one keynote. Which unveiling mattered most?

*By YPB Team · Published September 28, 2026 · https://youpick.best/ranking/what-is-the-greatest-product-launch-in-tech-history*

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## Current results (no votes yet)

1. **iPhone launch (Macworld 2007)** — score 1000/1000
   Steve Jobs introduced the iPhone on stage in San Francisco as a phone, an iPod and an internet device in one.
2. **Original Macintosh launch (1984)** — score 816/1000
   Apple unveiled the Macintosh in January 1984, days after its '1984' Super Bowl advert, bringing the mouse and windows to the mass market.
3. **Sony Walkman launch (1979)** — score 675/1000
   Sony's portable cassette player made personal, on-the-go music a daily habit.
4. **NES launch (1985)** — score 627/1000
   The Nintendo Entertainment System revived the home video game market in America after the 1983 crash.
5. **Apple II launch (1977)** — score 574/1000
   One of the first mass-produced personal computers, shown at the West Coast Computer Faire.
6. **Windows 95 launch (1995)** — score 513/1000
   Microsoft's midnight launch with the Start button, the Rolling Stones and queues around the block.
7. **IBM PC launch (1981)** — score 367/1000
   IBM's Personal Computer set the standard that most desktop computers still follow.
8. **iPod launch (2001)** — score 367/1000
   Apple's pocket music player sold as '1,000 songs in your pocket', which led to iTunes and the iPhone.
9. **Tesla Model 3 unveiling (2016)** — score 367/1000
   Tesla took hundreds of thousands of deposits within days for its first mass-market electric car.
10. **Game Boy launch (1989)** — score 276/1000
   Nintendo's handheld, sold with Tetris, put gaming in millions of pockets.
11. **Nintendo Wii launch (2006)** — score 276/1000
   Nintendo's motion-controlled console brought grandparents and non-gamers to video games.
12. **Amazon Kindle launch (2007)** — score 171/1000
   Amazon's e-reader sold out in hours and made e-books a mass market.
13. **iPad launch (2010)** — score 171/1000
   Apple's tablet created a new category between the phone and the laptop.

Tags: events, consoles, tech, apple, gadgets, steve jobs